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Your Business, Uniquely You

‘Copying others is the reason behind my success.’ — Said no one, ever.

Even a confident go-getter can feel stuck sometimes. If you are anything like the solo entrepreneurs I work with this is very common! Solopreneurship is amazing and gives you tons of freedom, but it can also feel overwhelming sometimes. All the knowledge you need about setting up and running your business: Marketing, brand building, finances... and let's not forget the mindset you require to ride those rocky waves of entrepreneurship! There are days when it is tempting to copy others who seem more successful at entrepreneurship than you. I can tell you that comparing yourself to others, let alone copying them, does not help you. If anything, it will make matters worse! More anxiety and insecurity, and not the way to a fulfilling and successful business.

After 20+ years of running my own businesses, I’ve learned that success is tightly connected to our uniqueness and how well we can embrace our authenticity. So, the answer is just to be yourself? Yes, it is, but that's easier said than done. 

Let me help!

Authenticity Matters

Your uniqueness is your greatest asset, so let's embrace it! When it comes to establishing a successful and sustainable solopreneur business, embracing and celebrating your authentic self is where you start. This isn't just about having a unique selling proposition or whatever fancy marketing term you want to give it. Embracing your authenticity is about understanding the nuances of your journey, the motivations that drive you, and how these elements shape the very essence of your business.


As a solopreneur, you are the soul of your venture. Knowing what makes you tick ensures your heart can continue ticking happily for a long time. Join me and other dynamic solopreneurs in moving from feeling isolated and uncertain to becoming authentic and successful business owners.


Introducing my signature Drive Your Dream program, where you'll dive deep into not only the 'what' of your business (where most business owners stop), but also the 'who' and the 'why' that fuels it.

Running an authentic business will make your marketing efforts easier, attract the right clients, establish deeper connections with your clients, and give you a true sense of fulfillment. The results? A successful business that reflects your true values and vision, and that sets you apart in today's crowded market—ultimately leading to sustainable growth and increased financial independence. And dare I say it: a happier you!

Your Business, Your Way

The modular approach of Drive Your Dream is designed so you can confidently build and run a profitable business that aligns with your deepest values and aspirations. Based on an exclusive solopreneur assessment and initial strategy session, you can select from my toolbox to create a program that fits your unique path forward. This toolkit contains 10 modules, divided into three main categories:


  1. Introspection and the Solopreneur Mindset

  2. Business Fundamentals

  3. Market Engagement and Planning


Depending on your timeline and the outcomes you want to achieve, your personal Drive Your Dream program can take two to four months.

To encourage active learning and real-world application, Drive Your Dream uses various teaching methods, including reflective exercises, practical templates, and interactive tasks,  ensuring you fully grasp each topic. Expect to immediately be able to apply everything you've learned to your business and life!

You will feel empowered and equipped with the mindset, skills, and tools to run a business that's authentic to you and provides the financial independence you seek. Because let's face it, copying others was never the reason behind anyone's success. Running your business your way is.

10 Modules, 3 Main Categories

authentic solopreneur

Introspection and Mindset

The modules in this category will help you gain clarity on your core values, embrace and leverage your unique strengths, and establish a resilient solopreneurial mindset.


By the end of these modules, you will have a strong sense of self-awareness, a clear understanding of your personal and professional aspirations, and the mental framework to confidently navigate your solopreneur journey.

business fundamentals

Business Fundamentals

The modules in this category will help you gain clarity on your ideal client (your niche), your vision and mission, the ability to articulate your unique value proposition, develop a robust business model, and clearly understand your financial landscape.


By the end of these modules, you will have a well-structured foundation of your business and a clear understanding of how your offerings are aligned with your financial needs. 

Business Plan_edited_edited.jpg

Market Engagement and Planning

The modules in this category will provide you with detailed guidance on SMART goal setting, effective marketing strategies, brand development, writing a comprehensive business plan, and building both internal and external support systems.


By the end of these modules, you will have a strategic plan for engaging with your market, a strong brand identity, and a support network that's so crucial for long-term success and personal well-being.

Your Personal Program

1:1 Mentor Support

Modular Approach

Workbook and Editable Tools

24/7 Access

Practical Strategies

Real Voices, Real Success

Manya's Story

Words cannot express how much Bo has helped me figure out a path forward in both my personal and professional life. I was only looking for a mentor coach but I got so much more.

Her guided PQ program helped me dig deep into attitudes and world views that have been holding me back for many years. I am now more confident in my relationships and in myself. It was very hard work and Bo held my heart carefully and with strength. She knew when to push and when to nurture.

I also signed up for a portion of the Drive Your Dream course and it was extremely helpful. I knew I wanted to start my own business but Bo helped me identify my potential focus, clients, format, etc. She provided a suite of exercises, a workbook, and other collateral to help me through the process.

If you are a goals-driven person but you're having a hard time puzzling it all out, hire Bo. She strikes the right balance of listening and pushing. Highly recommended!

Manya Shorr - Owner and CTA Certified Life Coach at Manya Shorr Coaching

Manya's Program

Manya was looking for a mentor coach. During the assessment, it became evident that she would benefit from an introspective approach. So, her program consisted of the guided PQ Program combined with foundational business modules.

Jen's Story

I highly recommend Bo's "Drive Your Dream" program to anyone embarking on a journey as a Health and Wellness Coach. When I was a new Health and Wellness Coach, I found myself stuck, unsure of how to initiate and grow my coaching business. I was on the lookout for a mentor who could guide me in areas where I lacked knowledge and experience, and that's when I discovered Bo. Enrolling in her "Drive Your Dream" program was a game-changer for me. Over the course of 12 weeks, Bo and I met weekly, and each session was meticulously structured with a clear plan for us to work on before the next meeting.

Bo's program was precisely what I needed at that pivotal moment in my career. Her mentorship provided me with invaluable insights, practical strategies, and the confidence to move forward. I am grateful for the guidance I received from Bo, and I wholeheartedly endorse her "Drive Your Dream" program for aspiring female solopreneur. It's the perfect opportunity to kickstart your coaching business and reach your full potential in the industry.

Jennifer Rudicil - RN, BSN, NBC-HWC, Certified Health and Wellness Coach at Jennifer Rudicil Health and Wellness Coaching

Jen's Program

Jen decided to take part in my full Drive Your Dream Program. In 12 weeks, she designed a value-centric foundation and confidently launched her business, without feeling overwhelmed and stressed.

Embrace Your Uniqueness

With six solo businesses to my name, saying that entrepreneurship runs through my veins is an understatement; it’s my life, passion, and besides coaching, my main area of expertise. ​

Hi, I am Bo, owner of Coach 4 Solopreneurs and Bouwien Luppes Mindset Coaching. I am CTA-certified, a PQ Coach™️, and a member of the International Coaching Federation.


I believe, that when solopreneurs fully embrace their uniqueness, they will lead a happier life and run a more rewarding and successful business.

Helping and witnessing them achieve this is the most rewarding part of my work. It's why I do what I do—every day, with joy!

That could be you, too... will I see you soon?

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Your Business, Your Way


It is time for a business coaching program that is as unique as you are. A program that brings out that underlying superpower in you, increases your confidence, and gives you the knowledge, tools, and mindset so you can run a successful business that's authentic to you.


Let's start the conversation... you can book your 45-minute complimentary call by clicking the button below. I can't wait to hear from you!

​Let's start the conversation

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